NPS Monitoring

5 Tips for Good Survey Questions

Writing a good survey is difficult.  The core of a good survey is in the quality of the questions within the survey.  Use these simple tips to writing good survey questions. Tip 1. Avoid Leading Questions. Leading questions are those th

5 Effective Survey Tips

Let's face it - writing an effective survey is hard.  There is always the nagging feeling of "did I do it right?", "can I trust my responses?" These 5 simple tips for writing effective surveys will help you have more confidence in the sur

Should you allow multiple responses to your poll?

Creating an effective poll depends largely on how you allow your users to respond.  Do you allow them to choose multiple answers or do you force them to just choose one? Purpose of the Poll Before you can determine the right method for your

3 Key Objectives of Testing a Survey

The test phase for a survey is a critical part of the development process.  This is in essence your last opportunity to ensure that the survey is setup properly before sending it out to the wild.  Once the survey is released changing it c

What is Survey Skip Logic?

Basic Example of Survey Skip Logic Let's assume the following survey about Horses.  The questions below are numbered 1-5 along with the choices from a-b What activities do you use horses for Work Transportation Hunting Other What state do

How many results are needed for an effective poll?

Knowing how many results are needed for an effective poll brings us back to college where we took Statistics 101.  The answer is... as many as we can get. Opinion Bias Imagine if we had to go to our boss and give a level of certainty against

NPS Cartoon - Rating Dropped

Example Demographic Survey Questions

Gathering demographic data can be a challenge.  You need to ensure that you are collecting accurate demographic data while at the same time not offending or mis-representing the survey.  Use the following example demographic survey questi
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